THE OUTLOOK MAGAZINE
The Outlook Magazine
China’s leading original creative lifestyle magazine.
In a world about getting things done, creativity has become a major force behind economic, social, and cultural developments; contributing to each and every success story in our work and personal life. Since then, a group of people referred to as “The Creative Elite” have emerged. Positioned high up on the top the pyramid, not only are they creative professionals, but at the same time, creative life-stylists. They do not hesitate to reach for the stars, and enjoy the excitement along the way; they value taste and individuality – they are pioneers and creators of a new, fashionable lifestyle.
We strive to become a magazine synonymous to a lifestyle guide for The Creative Elite, and the new generation of creative and artistic talent of China. We believe that lifestyle and the view of aesthetics is the reflection of small personal details. That is why we cover content ranging from fashion to architecture, from travel to art, and from culture to design. The Outlook Magazine brings together creative professional and fellow life-stylists on both a local and international level, to share with you their inspirations and outlook on life.
The Outlook Magazine was first published in 2002, and has received numerous awards and recognition in the publishing industry, as well as being a multiple winner for The Society of Publishers in Asia’s Awards for Editorial Excellence. In 2009, it was recognized by internationally renowned design magazine Wallpaper as a “new generation Chinese magazine”.